Ruby on Rails MVPs

Your MVP in days. Rails + AI, boutique delivery.

Rails has everything built-in: auth, email, jobs, websockets. One senior dev with AI = full team. Launch fast, scale when you need to.

Let's TalkView Our Process

Limited capacity. Tell us about your project

Rails: 20+ years in production
1 dev = full team
MVP in days
6+ years experience

Sound familiar?

Problems we hear every week

Your team takes months to launch something functional
Every feature requires integrating another external SaaS
Budget goes to infrastructure before you can validate
You accumulate tech debt from day one
Your MVP feels like a fragile prototype
You need a team of 5 for what one should do

Sound familiar? Let's talk.

From Idea to Product

A proven process to launch your MVP in days, not months.

Day 1-2

Discovery & Architecture

We understand your business, define the right scope, and design an architecture that won't limit you later. No surprises.

Discovery workshop with stakeholdersUser stories and prioritizationDatabase designArchitecture ready to scale
Day 3-5

Iterative Development

We build with Rails 8 and Hotwire. Auth, payments, emails: everything included. Tests from day one.

Rails 8 + Hotwire for modern UXBuilt-in authentication and authorizationPayment integration if applicableAutomated tests included
Launch

Launch

Deploy to production with monitoring, backups, and everything you need to sleep well. Documentation included.

Optimized production deployMonitoring and alerts configuredAutomatic backupsDocumentation for your team
When You Grow

Scale

The same technology that Shopify, GitHub, and Basecamp use. No rewrites when your business grows.

Same codebase scalesNo migration to another stackOptimization when you need itOngoing support available

The Hoitsu Difference

Rails: 20+ years in production

GitHub, Shopify, Basecamp, Airbnb. Rails isn't an experiment, it's proven technology that scales to millions of users.

Everything included, no integrations

Auth, email, background jobs, websockets, API: everything comes with Rails. Fewer dependencies, fewer points of failure.

One senior dev = full team

Senior expertise amplified with the best AI tools. Team velocity, without coordination overhead.

1-2 clients max at a time

We're not an agency. We work deep with few clients to deliver exceptional results.

Partnership from Day One

ISWO: 6 years growing together

We started with a functional MVP. 6 years later, it operates in 3 countries with 99.9% uptime. That's what scaling with Rails means.

6+
years of collaboration
3
countries in operation
99.9%
production uptime

The journey together

  • Started with functional MVP in days
  • Scaled to multi-region when the business needed it
  • Maintained velocity without accumulating tech debt

Hoitsu has been a key ally in our international growth. Their expertise in architecture, infrastructure, security, and development has enabled us to evolve with confidence, crafting innovative solutions aligned with our users' needs.

Frank Fajardo Romo
CEO, ISWO
View full case studyVisit iswo.com.co

Frequently Asked Questions

How much longer are you going to wait to launch?

Every day without validating your idea is money and time lost. Your competition isn't waiting.

Limited capacity. Tell us about your project

Get in Touch

Response Time

Response within 24 hours

Tell Us About Your Project

Limited capacity. Tell us about your project

Hoitsu | Ruby on Rails MVPs - Your Product in Days